Vision, strategy, communication, and institutional coordination come together to turn the challenge into a memorable project. This combination strengthens the event’s positioning, expands its reach, and creates the conditions for its educational impact to be felt before, during, and after the record attempt.
Each front of the project was designed to support not only the record attempt, but also its ability to mobilize brands, the press, students, and the community. The strategic team helps ensure the initiative is strong on stage, in its message, and in its legacy.
With experience at the UN and Google, she expands the project’s reach by connecting this initiative to a broader educational vision and turning the event into legacy.
CEO of IntMark, committed to ensuring aligned brand vision, with method and a clear plan to enhance and amplify results before, during, and after the record.
In addition to the strategic team, the project relies on a volunteer network that supports technical, pedagogical, legal, institutional, health, media, and social relations fronts to make the challenge possible.
A team dedicated to the practical execution of the event, supporting communication, presence, and operational flow throughout the challenge.
